Residents offer paid watering and basic plant care for households, especially during hot weeks or when people are away.
Built for real life: flexible, self-paced, and easy to run.
Resident-led microbusinesses are a proven driver of local economic growth and household income.
Small businesses created 12.9 million net new jobs in the past 25 years, about 66 percent of all new jobs in the U.S.
Every 100 dollars spent at a local business keeps about 68 dollars in the local economy
Yet most cities lack a scalable way to help thousands of residents move from interest to a real microbusiness launch.
Cities invest in workshops, accelerators, and community programs. They are valuable, but they don't scale.
Limited reach:
Most programs engage a few dozen people, while thousands remain untouched
Short-lived momentum:
once an event or cohort ends, progress fades
High staff load:
Coordination, logistics, experts, venues, and repeated effort
Not built for real life:
most residents need flexible, self-paced support
Sidely is an AI-powered platform that helps cities support aspiring entrepreneurs and guide them from interest to real-world microbusiness launches.
Residents receive a simple, step-by-step journey.
Cities receive a scalable engine for small business creation and measurable outcomes.
AI guidance:
personalized direction, steps, and motivation
City-branded platform:
aligned with your city's identity and priorities
Community layer:
residents share progress, connect, and support each other
Dashboards:
live data on pipeline volume, neighborhoods, readiness milestones, and early outcomes
1
Choose your focus areas
Select 1 to 3 themes such as small business growth, youth entrepreneurship, neighborhood vitality, creative economy, local services, or workforce pathways.
2
Launch your city-branded platform
We handle setup, branding, onboarding materials, and security. No IT burden.
3
Recruit residents
Recruit and enroll residents through your existing channels and partners. We provide ready-to-use messaging and graphics.
4
Track pipeline and outcomes
Live dashboards show pipeline volume, venture types, neighborhood distribution, readiness milestones, and early outcomes.
A guided, simple path anyone can follow.
1
Discover:
short questions lead to practical venture directions
2
Build:
steps to define the offer, audience, and a first test
3
Launch:
small, low-risk actions supported by clear guidance
4
Grow:
refine and iterate at their own pace
No prior experience needed.
No fixed schedule.
Real progress, one small step at a time.
Sidely is built on years of hands-on work with municipalities and public sector agencies.
A multi-year collaboration with the Jerusalem Municipality and its Employment Authority.
Their official letter states:
Examples of outcomes:
Restroom Access App
connects visitors with businesses offering restroom access for a small fee
"Come Dine With Me":
home-hosted dining for travelers, generating household income
Tree and Garden Watering Service:
Residents offer paid watering and basic plant care for households, especially during hot weeks or when people are away.
On-Demand Errands and Help:
Residents offer paid help for quick local needs: grocery pickup, pharmacy runs, waiting in line, assembling furniture, basic tech setup, dog walks.
Small ventures. Real local value.
Duration:
3–6 months
First wave:
~500–1,000 residents
Focus:
1-3 themes and target groups
Sidely handles:
setup, onboarding, recruitment toolkit, dashboards, and reporting
Sidely is economic development infrastructure built for cities.
Our mission is to help municipalities unlock resident potential and turn it into microbusiness creation and measurable local outcomes.
Over years of working inside local communities, we saw the same pattern:
Sidely was created to give cities the infrastructure that makes resident-led innovation simple, accessible, and scalable.
Not a program. Infrastructure.
A continuous engine for local value.
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